Kendra Scott
VIP Event & Consumer Event
Details
Jewelry brand Kendra Scott tasked us with creating a memorable three-day retail event at SXSW in Austin, TX that included public-facing gifting and unique hands-on creative moments.
Jewelry brand Kendra Scott tasked us with creating a memorable three-day retail event at SXSW in Austin, TX that included public-facing gifting and unique hands-on creative moments.
Jewelry brand Kendra Scott tasked us with creating a memorable three-day retail event at SXSW in Austin, TX that included public-facing gifting and unique hands-on creative moments.
Services
Production
Creative Direction + Design
Environmental Design
Renderings
Event Staffing
Custom Merchandise
Venue Scouting
Kendra Scott’s presence at SXSW highlighted an essential brand experience – their complementary in-store Color Bars, which invite consumers to create one-of-a-kind jewelry pieces using provided materials.
Guests participated in this activation in a garden party setting, with other programming like a design studio with custom hats, jewelry engravings and charms, an interactive community mural for Uvalde, and appearances by Kendra Scott herself and other influencers offering leadership guidance and inspiration.
1100+ guests attended the event, bringing new awareness to the brand as a communal, connective respite from the hectic energy of the festival.
Kendra Scott’s presence at SXSW highlighted an essential brand experience – their complementary in-store Color Bars, which invite consumers to create one-of-a-kind jewelry pieces using provided materials.
Guests participated in this activation in a garden party setting, with other programming like a design studio with custom hats, jewelry engravings and charms, an interactive community mural for Uvalde, and appearances by Kendra Scott herself and other influencers offering leadership guidance and inspiration.
1100+ guests attended the event, bringing new awareness to the brand as a communal, connective respite from the hectic energy of the festival.
Kendra Scott’s presence at SXSW highlighted an essential brand experience – their complementary in-store Color Bars, which invite consumers to create one-of-a-kind jewelry pieces using provided materials.
Guests participated in this activation in a garden party setting, with other programming like a design studio with custom hats, jewelry engravings and charms, an interactive community mural for Uvalde, and appearances by Kendra Scott herself and other influencers offering leadership guidance and inspiration.
1100+ guests attended the event, bringing new awareness to the brand as a communal, connective respite from the hectic energy of the festival.
