Alo
5 Day Full House Immersive Influencer Activation
Details
Our objective was ambitious: to produce a sprawling 5-day pop-up event for Alo Yoga at a private residence. The Alo House would be a fully immersive physical representation of the brand’s look, story, and values, with a VIP vibe of exclusivity and luxury that catered specifically to the wellness influencer community.
Our objective was ambitious: to produce a sprawling 5-day pop-up event for Alo Yoga at a private residence. The Alo House would be a fully immersive physical representation of the brand’s look, story, and values, with a VIP vibe of exclusivity and luxury that catered specifically to the wellness influencer community.
Our objective was ambitious: to produce a sprawling 5-day pop-up event for Alo Yoga at a private residence. The Alo House would be a fully immersive physical representation of the brand’s look, story, and values, with a VIP vibe of exclusivity and luxury that catered specifically to the wellness influencer community.
Services
Production
Venue Scouting
Renderings
Event Staffing
Custom Fabrication
The wellness retreat of every influencer’s dreams was produced with the brand’s core values in mind – ease of movement through a spacious, light-filled mansion with fitness and lifestyle-related interactions throughout.
Guests had endless options for rejuvenation and stimulation, including a pool, boxing, and of course, outdoor group yoga classes. Photo moments placed around this oasis from the outside world resulted in constant opportunities to engage on socials.
The wellness retreat of every influencer’s dreams was produced with the brand’s core values in mind – ease of movement through a spacious, light-filled mansion with fitness and lifestyle-related interactions throughout.
Guests had endless options for rejuvenation and stimulation, including a pool, boxing, and of course, outdoor group yoga classes. Photo moments placed around this oasis from the outside world resulted in constant opportunities to engage on socials.
The wellness retreat of every influencer’s dreams was produced with the brand’s core values in mind – ease of movement through a spacious, light-filled mansion with fitness and lifestyle-related interactions throughout.
Guests had endless options for rejuvenation and stimulation, including a pool, boxing, and of course, outdoor group yoga classes. Photo moments placed around this oasis from the outside world resulted in constant opportunities to engage on socials.
